Finding the right mix of affordability, style, and features has meant that different manufacturers have been in the market lead during different decades. This infographic from Alan’s Factory Outlet shows the most-purchased cars in the U.S. since 1978, not including trucks and SUVs.

What Is The Best-Selling Car in America By Year?

From 1978 to 2020, over 348 million cars were sold in the U.S., or an average of 8.1 million cars per year. Car sales were especially strong during times of high oil prices, such as following the 1979 oil crisis, as consumers avoided less fuel-efficient trucks and SUVs. And throughout most of the 20th century, car sales in the U.S. were led by American manufacturers. From 1978 to 1988, two of the “Big Three” Detroit-based auto manufacturers had the best-selling cars in the country. GM had two models of the Oldsmobile Cutlass and two different Chevrolets in the top spot, while Ford was able to compete with the compact Ford Escort.
But since the late 1980s, Japanese manufacturers started to take over in affordability, reliability, and overall sales. After Honda and Ford fought closely for the most popular cars with the Accord and the Taurus, Toyota grabbed the crown with the ultra-popular Toyota Camry. Toyota, which was the world’s largest automaker by market cap for a majority of the last 30 years, also has the world’s best-selling car of all-time with another popular model, the Toyota Corolla. The company’s cars have resonated with consumers due to reliability, safety, and efficiency in spite of being mass-produced and affordable. High ownership satisfaction and low incidence rates also led Camrys to have high resale value.

Runner Ups and Best-Selling Trucks and SUVs

Just behind Toyota for many years was another Japanese automaker, Honda. The company’s Accord and Civic models consistently ranked just behind the Toyota Camry in U.S. sales throughout most of the 2000s. Despite most of the world preferring cars for vehicle purchases, the U.S. has become light truck and SUV dominant since the 2000s. The proliferation of light trucks also meant that Toyota, one of the world’s leading hybrid sellers, saw the crossover/SUV Toyota RAV4 Hybrid beat the well-known Prius consistently in U.S. sales. Meanwhile, electric car sales in the U.S. are still far behind, climbing up to 1.8% of sales in 2020 from 1.4% the year before. Compared to countries like Norway where electric cars make up the majority of vehicle sales, the U.S. will likely be dominated by light-trucks for years to come. on These faulty airbags, installed by 19 different automakers including BMW and Toyota from 2002 to 2015, can explode when deployed and have led to numerous tragic accidents. Their recall affected 67 million airbags (including Honda’s vehicles above) and has been known as the largest safety recall in U.S. history. Over the past four decades, there have been over 22,000 automobile recalls in the United States. In this interactive piece, Chimdi Nwosu uses data from the National Highway Traffic Safety Administration to visualize the types of automobile recalls over the past 40 years, the companies with the most recalls, the components that were recalled the most, and, most importantly, their impacts on people.

Breaking Down U.S. Automobile Recalls

Whether a recall affects specific vehicle components, equipment, or vehicles as a whole, it affects the lives of millions of automobile users. When combined, these numbers ramp up exponentially. The U.S. alone has seen a total of 22,651 recalls over the past 40 years, impacting more than one billion people. Almost 72% of these people were affected by nearly 20,000 vehicle recalls, while around 19% were impacted by over 2,000 equipment recalls during this period. Comparatively, the 442 tire recalls and 220 child seat recalls affected significantly less, but still a total of 96.9 million people. While an inconvenience to many, the recall of these faulty vehicle parts saves many more from unfortunate incidents that may have occurred if left unchecked.

Minor and Major Recalls

One of the largest recalls in history took place in 2014 when General Motors—the manufacturer with the highest total of recalls in four decades—recalled millions of vehicles including the 2005-2007 Chevrolet Cobalt, 2007 Pontiac G5, and 2006-2007 Chevrolet HHR, amongst others. The reason for this recall was a faulty ignition switch that caused the vehicle’s engine to shut down while driving, disabling safety systems including airbags. This fault led to the death of hundreds of people. However, not all recalls are this severe. BMW, for example, recalled just four vehicles in December last year because one of the four bolts in the driver’s backrest was not attached properly. Similarly in 2020, Ford recalled some of its vehicles due to a faulty door latch. While this recall inconvenienced over two million users, it was less likely to lead to severe consequences if left unchecked.

A Safer Future?

The number of automobile recalls over the past four decades has seen a steep rise. As have car safety standards. While recalls could hint at the risks involved in taking your car out for a drive, they also indicate manufacturers taking responsibility for their faulty commodities, and affect a very small percentage of vehicles on the road. To improve automobile safety, the NHTSA proposed a New Car Assessment Program in 2022, which provides vehicle users with safety ratings for every new vehicle. This five-star safety rating program rates the vehicles’ safety features, crashworthiness, and resistance to rollover. With self-driving cars now also entering the mix, we need to stay informed about vehicle safety to keep our vehicles, our streets, and ourselves safe in the future.

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